Influencers are a great way to increase awareness of your brand among your target audience. They have built a strong social media following and can review, endorse, or promote your brand through their posts.
Think carefully about your target audience and brand image when searching for the right influencer. If you have a younger audience, TikTok and Instagram might be the best platforms for you. If you have a very specific niche, such as selling fishing gear, then look to YouTube channels or popular magazines in the fishing world.
Influencers are so valuable belgium mobile database because they’ve already built trust with an audience that’s naturally interested in what you have to offer. Once you’ve found the right influencer you can use the content they generate outside of social media too, adding it to your newsletter, automated emails, and more.
Use retargeting or other paid media channels
Advanced marketing automation platforms like Omnisend allow you to include Facebook and Google retargeting in your automated workflows, making it easy to keep your products at the forefront of customers’ minds.