The coordinator needs to know how to handle moments of pressure and have excellent interpersonal relationships, as he will often have to deal alone with the population, the work team, suppliers, the press, candidates, etc., without ceasing to be patient, polite and charismatic, maintaining harmony in the work environment.
However, this person cannot fail to have a firm hand, as he or she needs to be able to make important decisions at all times.
Finally, the general campaign coordinator must be a lifelong learner, not remain in the comfort zone, always seeking new solutions.
Marketing and communication
We dare say that this is one of the most important areas of the electoral campaign, after all, what guarantees votes is the personal image and ideas conveyed by the candidate. And who makes sure to convey all of this in the best possible way? That's right, marketing!
Marketing professionals must have an extremely analytical netherlands mobile database and strategic profile, but above all they must be creative people, as they will work directly with the construction of the candidate's image in an attempt to “enchant” voters.
analysis of electoral research results;
preparation and production of content for election time;
preparation for debates;
creation of campaign pieces and actions, such as leaflets, jingles and slogans;
maintenance of the candidate's social networks and online campaign;
proposition of events and tactics for direct relationships with voters.
All of these marketing and communication strategies combined are capable of bringing the candidate closer to the voter, generating engagement and managing to transmit confidence to the population.
Legal
There are laws and regulations to regulate even the smallest details of a campaign, therefore lawyers and legal consultants, people who are able to understand electoral laws, are very important in the composition of an electoral campaign team.