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Choosing the right image file types may seem like a trivial decision.

But humans are visual creatures, and images are an integral part of the online experience.

Most pages and articles use screenshots and images to enrich the text content. In fact, only about 8% of websites do not include any visual content at all.

Unfortunately, many website owners still don’t understand which image file types to choose for different use cases. The result? They end up slowing down their site’s loading speed because their images aren’t in the best format available, nor are they optimized.

In this article, we'll go over all the most important image china phone number data file extensions and when you should use them to provide the best possible user experience for your visitors.

What are the different types of image files?
Image file types and formats fall into two main categories: raster image files and vector image files.

Let's take a closer look at each category.

Raster image file formats
The most common image formats for the web ( JPEG, GIF and PNG ) all fall under the raster category.

Raster image file types display static images where each pixel has a defined color, position, and proportion based on its resolution (for example, 1280x720).

Since they are static, images cannot be resized efficiently, the original design and pixels will simply stretch to fill the extra space. This ends up creating a blurry, pixelated, or otherwise distorted image.