Targeted potential customers ready to make a purchase

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One of the mistakes advertisers make is not taking the time to research how much they can afford to spend to acquire a new customer. You need to know your profit margin across all products, based on the inevitable overhead costs.

From this, you can determine what portion of that profit you feel lebanon phone number list comfortable dedicating to advertising your product or service.

Financials aren’t the only goals you should set. You should also specify how many leads you need to generate monthly, quarterly, or annually using a particular tactic.

Setting goals at the beginning of a new advertising strategy will allow you to determine whether your campaign has been successful, which will also help you understand where to continue investing.