Website pages with the highest bounce rates

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Interaction with social networks
Total site traffic and traffic by source
Traffic to the site from organic search
Search Engine Rankings Over Time
Leads generated by channel
Cost per click and cost per conversion

Site pages with the lowest conversion rates
These more granular metrics are the items you should be reporting panama phone number list on month to month. But if you're not already tracking and reporting them, mid-year is a great time to start.

Every small change in these metrics doesn’t necessarily mean that something is wrong. By tracking them, you’ll see clear indications of when you need to make adjustments or when there’s a clear downward trend in your progress.

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Steps to Complete a Mid-Year Marketing Review
Successful reviews require careful planning. You should follow these three simple steps to complete a successful mid-year review of your marketing accomplishments.

1. Review your marketing goals
Go back to your annual marketing plan for the year and analyze what your goals were for the year. They should be integrated with organizational goals.

Before you check whether your marketing has achieved what you set out to achieve, consider whether your organization's goals have changed in the last six months. This may cause your marketing goals to change.