When your readers are excitedly seeking out your newsletter, timing becomes less important. To summarize, here are the main timing points for when you send emails: If you want higher open and click-through rates, send your newsletter on weekdays; if you want your audience’s undivided attention, send your newsletter on weekends. Monday might be a better time to send out your campaign - test it out for yourself! Compared to last year’s data, open rates are getting later and later. Use email marketing tools to fine-tune your sending, such as automatic resends and link triggers. Remember: A quality newsletter is more important than perfect timing. Have you found the perfect sending time for you? Tell us in the comments.
Editor's note: This article was originally published in March and asia mobile number list has been updated based on new insights from our data. I am, President. I love seeing our clients succeed. When they win, we win like being named one of the fastest growing companies. Email is my passion, although I've taken a rather unconventional path. Previously, I worked in finance and art, which turned out to be the perfect combination for marketing. . But sometimes it's good to compare your results to others.
Email benchmarks are the email marketing equivalent of world rankings. They show the performance of email marketing campaigns across the industry, so you can compare your campaigns to your competitors and see where your strengths lie, or where there’s room for growth. Leveraging our internal data, we've compiled a list of email marketing benchmarks to help guide your strategy. Use these with your internal efforts to evaluate your campaigns and refine your goals. Our benchmarks use data from over a million campaigns. We analyze data on campaigns sent by, approved accounts month-to-month. We include data on open rates, click-through rates, and unsubscribes broken down by industry and region.
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