That's why we present you the 7 commandments of a successful campaign

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Which will guide your journey in the realm of digital marketing. But first, let's set the record straight... What is digital advertising? Digital advertising is the ads you see while browsing the Internet, whether on Google, your favorite social networks, different websites, or even mobile apps. Screenshot of an ad on Google Ads The idea behind these digital ads is simple: to capture the user's attention and, in some way, motivate them to make a conversion.


It can be anything from something as simple as sign argentina email list ing up for a webinar, to encouraging them to make a purchase. The best thing is that there are a ton of different formats to try, from videos to interactive ads, and you can pay in a number of ways, not just by how many people see them, but by how many people interact with them. Now that you have a clearer idea, let's move on to the commandments.


The 7 commandments for a successful campaign Commandment #1: Thou shalt segment thy ads Imagine being able to choose who you show your ad to with surgical precision. Do you want to reach yoga lovers aged 30 and over who live in your city? Well, you can thanks to segmentation. Segmentation is the art of dividing your market into smaller, more manageable groups that share similar interests, needs, or characteristics.