5.5 GRIN SHOES Ready smile go!

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5.4 “The Return of ET”, a gift from Sky ET returns to Earth for Christmas after many years and his friend Elliot introduces him to his wife and children. How much has changed dear ET since the last time you were among us? Technology has completely changed people's lives but it is capable of uniting them, even if they are miles and miles apart. This is the message from Sky , the Italian satellite Pay TV with over 4 million active subscribers.


5.5 GRIN SHOES Ready smile go! An example of storytelling canada phone number list by an OTO customer If there is one thing that will never go out of style, it is the use of video as a tool to tell stories. For companies, creating branded video content means having access to segments of the public that are very interested in their products and services. And if created following certain quality criteria, they allow the video to go viral, to the advantage of the brand.


This is the case of Grin Shoes, which chooses its city as the setting and everyday life as the content of its advertising video. 5.6 To conclude We are certain that videos are (and will be) tools and containers of small and large emotions! And it is right to say it today, in the midst of a health emergency, when the possibility of using them allows us not only to communicate, but also to entertain and offer us the only opportunity for collective life, even if virtual.