Cold calling is one of the most effective and fastest ways to promote your brand and your business. But to do this, you need to find prospects who are really interested in your product. For example, these are those who have downloaded a white paper, product sheets, etc.
A survey was conducted by ADA/OpinionWay in September 2014 on 1,003 French people over the age of 18. According to this study, 88% of those surveyed still prefer contact by telephone (88%) over other means of communication.
But you don't sell a product over the phone. After finding new prospects engaged with your brand, the Inbound Marketing strategy consists of converting them into customers. Increasing the conversion rate of your leads will subsequently have a considerable impact on your business.For greater efficiency and to facilitate the management of your telephone calls, outsourcing is a good way. By using call centers, you will benefit from the know-how of professionals in telephone marketing.
This solution will allow you to:
to boost the commercial development of your brand or company; country email list
to increase your telephone reception capacity;
to improve the quality of reception;
to meet the specific needs of contacts ready to buy;
and above all save considerable time.
All commercial actions must be carried out with the aim of transforming prospects into a business opportunity for a company.
The use of mobile phones and their association with digital technology can indeed facilitate and optimize this process.
So consider starting to listen to your phone more effectively!
If you liked this article, check out our page dedicated to customer experience or read our articles on this topic. Would you like to be supported in your efforts to increase your leads ? We invite you to contact our teams for more information.