Microsoft plans to integrate LinkedIn with its CRM product so that Microsoft Dynamics users will be able to use LinkedIn's Sales Navigator functionality to transform the sales cycle with actionable insights - bringing a wealth of information about LinkedIn users into the CRM used by salespeople that will help sales teams find potential customers, create opportunities, and close more sales .
Before I continue telling you other reasons why Microsoft has bought LinkedIn and the ins and outs of this strategic move by the software giant,
We have already mentioned that buying a professional social network provides Microsoft with a sales channel. In other words, in addition to buy albania whatsapp number database being a social network or a global professional network, LinkedIn is a sales channel . And if your company or sales team is not using it yet, start doing so today, because that is where your clients are.
In our product catalog , you can find training to learn how to sell with LinkedIn or a Content Distribution and Demand Generation package on LinkedIn in which we do it for you.
That said, another reason why this acquisition will be profitable for Microsoft is because, as you recall, LinkedIn bought Lynda.com to lead an offering of online learning tools for professionals. Now Microsoft can use LinkedIn to sell more of its software and Lynda to provide online assistance for learning how to use it .