Many people use social scheduling tools. Many of these scheduled events go out on the hour or half hour. To avoid getting buried in the mix, schedule your tweets to go out just before or just after the hour. Jay Baer calls these "micro-opportunity windows." 22. Automate social media Instead of manually creating every tweet and LinkedIn post, promote your content with an automated tool. We use CoSchedule. CoSchedule allows you to write a post once, but with variations. The post will then be sent to social media in constant rotation.
Before you judge this tactic (and how to do it right), check out this guide to social media automation. 23. More automation of social networks CoSchedule automates sharing content from your social accounts. Here's a way to automate sharing your content from other people's accounts: Quuu. Post your article to Quuu, and once it's approved by their team, it will be automatically served from the accounts of other people using Quuu. Two caveats: You may have to lend your accounts to other Quuu users, and you may have to pay for the service. If it works, you can drive tons of traffic without much effort.
24. to know the organizers of one of these chats, you might be able to pitch the topic as an idea. They might invite you as a featured guest. It could be a lively conversation where everyone learns. Either as a guest or just a participant, you can drop a link to your article at any time during the chat. After that, you can also send direct messages to people who have kept in touch with you during the conversation. 25. Pin it to the top of your Twitter feed.