About What Content Marketing Is

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If You Are Restructuring Your Teamif You Are Looking To Move Your Team Into A Content Marketing Model, Ask Each Person On Your Team (Or Work With Them Individually To Map Their Skills – And What They Want To Do.restructure Your #contentmarketing Team. Step : Ask Team Members To Map Their Skills, Says Michelelinn.share On Xyou’ll See Where You Have Depth Of Knowledge And Where You Have Gaps. You Can Either Train People To Fulfill Those Gaps Or Hire Others To Fill Them.

When You Shift Your Team, It’s Critical That Everyone Has ghana telegram data The Same Mindset – And How It Differs From What You Were Doing. In This Case, It’s Especially Important To Map The Section On Content Marketing Mindset And Make Sure Everyone Is Working From The Same Understanding.in General, You’ll Be Less Concerned About Culture As The People On Your Team (Hopefully Are A Cultural Fit.handpicked Related Content: How To Build A Content Marketing Practice In A Year: Lessons From Monsterif You Are Hiring New Peoplethe Framework Also Works Well If You Are Hiring New Talent.

As Mentioned For The Previous Group, It’s Important To Use The Framework To Figure Out Your Gaps So You Can Hire To Fill Those Areas.if You Have A Limited Budget For Hiring, It Makes Sense To Hire For Depth In The Skills Identified As Essential. This Is Your Solid Foundation From Which You Want To Build.additionally, Remember That It’s A Great Idea To Hire Hybrid Individuals Who Have Skills In Multiple Areas. You Can Put Together Custom Job Descriptions By Mining The Responsibilities Section For Each Skill (As Discussed In Depth In The Post Called, Building Your Content Marketing Team? Skills For New, Growing, And Mature Programs.