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The result is a drop in positions with a simultaneous increase in traffic. We emphasize! If you need to increase the conversion of the site, you need to work with experienced specialists. Otherwise, you risk wasting money, getting outright regression instead of progress, and in some cases, even driving your site under the filters of search engines. By the way, we have a great article on this topic on our blog “How to Increase Website Conversion and Boost Sales". In it, we also talk about conversion, ways to calculate and increase it, about services that can easily measure CR without involving specialists.


Let's achieve high conversion rates together Website address What are the types of conversions? There are two main types of conversion: Macroconversion is an indicator of the number of users who performed finland phone number list a target action and brought direct profit to the company. Microconversion is an indicator that takes into account target actions without taking into account the main action (purchase). This could be registration on a website, subscription to a newsletter, opening a pop-up banner, etc. It is important to understand the strategy here: a good marketer goes from smaller to larger.


Without successful micro conversions, macro conversions are impossible. types of conversion In specialist circles, you can also come across additional types of conversions. They are not always remembered, but we must mention them: Direct CR is when a visitor comes to the site and immediately places an order. Cross-device CR is a principle that involves tracking the actions of one user from different devices. Associated CR is a term used to describe the points of interaction with a web resource that ultimately led to conversion. CR by impressions is the number of views of advertisements.